Email Design & Marketing
- Drove more than $100K in e-commerce by producing 40+ email campaigns (over 1 million emails sent) per year, using Exact Target and Pardot email platforms, and engaging with email vendors.
- Brought eNewsletter creation in house, for annual savings of $24K.
- Oversaw Jensen Tools email production, and created email program for Contact East (Stanley Supply & Services). Administered and facilitated both Jensen Tools and Contact East email programs using Yesmail email marketing solution.
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